DLT Registration Details
As per TCCCPR 2018, TSP has to do KYC of the Entities/TMs it will register in its system for sending commercial communications. Complete guide to DLT registration, KYC documents, and template creation guidelines.
KYC of Entities / TMs
The following are the list of documents that are required to be submitted by Principal Entity (PE) / Telemarketers (TMs) during the registration process in the DLT platform.
Individual / Proprietorship
- PAN Card of Individual/Proprietor
- Aadhaar Card / Voter ID / Passport / Driving License
- GST Certificate (if applicable)
- Trade License / Shop & Establishment Certificate
- Authorization Letter on Company Letterhead
- Cancelled Cheque / Bank Statement
Company / LLP / Partnership
- Certificate of Incorporation / Partnership Deed
- PAN Card of Company / LLP / Partnership Firm
- GST Registration Certificate
- Authorization Letter on Company Letterhead
- PAN Card of Authorized Signatory
- Aadhaar Card of Authorized Signatory
- Board Resolution (for Companies)
Government / PSU / Trust / Society
- PAN Card of Organization
- Registration Certificate (Trust / Society / Govt. Order)
- Authorization Letter on Official Letterhead
- PAN Card of Authorized Signatory
- Aadhaar Card of Authorized Signatory
- TAN Certificate (if applicable)
Telemarketer (TM) Registration
- Certificate of Incorporation / Partnership Deed
- PAN Card of Company / Firm
- GST Registration Certificate
- Authorization Letter on Company Letterhead
- PAN Card & Aadhaar Card of Authorized Signatory
- UCC (Unified Code of Communication) License from DOT
- Board Resolution (for Companies)
DLT Operator Portal Links
Register your entity and templates on any of the following TRAI-approved DLT operator portals. Registration on one portal is sufficient for all telecom networks.
Important Note: You only need to register on ONE DLT portal. Once your entity and templates are approved on any one operator, they will be visible across all telecom networks.
Template Creation Guidelines
Follow these mandatory rules when creating content templates for DLT registration to ensure quick approval and high delivery rates.
Template Types
Templates must be classified as Transactional, Promotional, Service Implicit, or Service Explicit based on the message content and purpose.
Variable Format
Use {#var#} for dynamic
variables (e.g., OTP, names, amounts). Variable placeholders must not be consecutive without static text
between them.
Sender ID (Header)
Register a 6-character alphabetic header for transactional SMS or a 6-digit numeric header for promotional SMS. Each sender ID must be unique and traceable to your entity.
Consent Management
Maintain proper consent records of all recipients. For promotional messages, consent must be verifiable and comply with TRAI's consent framework (NCPR/DND checks).
Content Rules
Templates must not contain abusive, misleading, or deceptive content. URLs and phone numbers in the template must be whitelisted. All templates undergo operator-level review.
Scrubbing Process
Every SMS goes through a real-time content scrubbing process on the DLT platform that matches the sender ID, template, and content before allowing delivery to the end user.
Template Examples
Here are sample template formats for each category that help you understand the correct DLT template structure.
OTP Verification Template
Header Type: 6-character Alphabetic (e.g., REVNTR)
Offer Announcement Template
Header Type: 6-digit Numeric (e.g., 778899)
Account Update Template
Header Type: 6-character Alphabetic
Subscription Renewal Template
Header Type: 6-character Alphabetic
DLT Registration Process
Follow these simple steps to complete your DLT registration and start sending bulk SMS legally in India.
Choose DLT Portal
Select any one TRAI-approved DLT operator portal (Jio, Airtel, Vi, BSNL) and visit their registration page.
Entity Registration
Register as a Principal Entity (PE) by filling the form and uploading required KYC documents for verification.
Register Headers
Create and register your SMS Sender IDs (Headers). Alphabetic for transactional, numeric for promotional messages.
Create Templates
Create content templates with proper variable placeholders, get them approved, and start your SMS campaigns.
Frequently Asked Questions
Common questions about DLT registration, templates, and compliance for bulk SMS services in India.
Need Help with DLT Registration?
Our team at Reventors provides free DLT registration assistance for all Bulk SMS clients. Get started today!